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Branding Strategies / Graphic Design | GCMD | Portland, Maine

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Cumberland County Mortgage


Branding for mortgage company positions them as leader in industry.

 Cumberland County Mortgage Branding

Cumberland County Mortgage Branding

Moving to a new location spurred a rebranding campaign for Southern Maine home mortgage company, Cumberland County Mortgage.

For this long-standing mortgage company, this was going to be a class act all the way starting with a new tri-fold brochure. As they rolled out their rebranding efforts, they redesigned their legal-sized portfolio with pockets for clients to store all post-closing documents and finish the closing with a positive experience.

The company rolled out new brandied marketing pieces over a few years which included e-stationery, envelopes, stickers, embossed/foiled letterhead and stickers. GCMD also re-created their logo so that it could be used in a variety of promotional items and printing.

Announcement cards and envelopes were also designed to notify other attorneys and real estate professionals about the new firm. All stationery is printed on white granite paper that represents Maine’s rocky shoreline. The branding project and printing were completed within two weeks to accommodate the client’s tight time frame.

A new website was developed with the theme of real estate along Maine's rocky shore. The small but robust site features the firm's services, legal team, news and more and enables staff to easily update the content.

" Thanks to GCMD, our marketing materials look great. We frequently receive compliments from our clients and real estate agents." - Shawn Casey, President

Project Scope

  Tri-fold Brochure

  Embossed/Foiled Letterhead


  #10 and A4 Envelopes

  Legal-Sized Pocket Folders

  Stickers and Post-It Notes

  Logo Re-Creation

Website Features:


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